Heinz Beanz and Barnardos have teamed up for a second time to bring back its limited-edition three-pack of ‘Heinz Meanz Meals’ cans.
For every pack purchased, Heinz noted that it will be making a donation to Barnardos Breakfast Clubs.
The children’s charity provides nutritious breakfast food, such as Heinz No Added Sugar Beanz which are naturally high in protein and fibre, to selected Barnardos centres across Ireland.
Partnership
The donation comes as part of a partnership between Heinz and Barnardos, with the two companies working together since 2020.
Elaine McCague, head of Heinz Ireland (interim), said, “Our founder, Henry J. Heinz, believed that heart power is stronger than horsepower. Today, his beliefs and values live on, as we continue to help support families in time of need, just like he would want us to.
“We’re passionate about continuing to support the great work of Barnardos in Ireland. We’re delighted to release once again our limited-edition ‘Heinz Meanz Mealz’ three-packs so we can together help fill thousands of little tummies at a time when it is much needed. It’s partnerships like this that will help us achieve our mission to provide 1.5 billion meals to people in need globally by 2025.”
Mary Gamble, director of marketing, fundraising and communications at Barnardos, added, “We are delighted to be partnering with Heinz once again and are grateful for their support for our work with vulnerable children. We share a joint ambition to drive long lasting change for some of the most disadvantaged families in Ireland.”
Last year, Barnardos supported over 20,000 children and families, of which Heinz helped, by providing 5,000 meals to the children’s charity.
Brand Ambassador
Mum of three, TV presenter and podcaster, Vogue Williams, has been signed up as an ambassador for this partnership.
Speaking about the ambassadorship, Williams, said, “I can’t imagine the worry that many families must be going through. No one should be unsure when or where their next meal is coming from, especially children.
“Working with Heinz and Barnardos, together, we hope to not only raise awareness of this growing issue taking place on our doorstep, but to also highlight that a small, tangible act - such as buying a pack of Heinz Beanz – can have a big impact and help support those most vulnerable in the community.”
New three-packs of ‘Heinz Meanz Mealz’ Beanz are available from major retailers such as Dunnes, Tesco, SuperValu and Aldi now, as well as convenience stores. RRP €3.59.
Prices are at the sole discretion of the retailer.
