Lucozade Zero is celebrating the launch of its The Total Liberation Corporation by offering free Dart tickets and cans of Lucozade Zero to busy commuters.
This Friday (21st September) in Connolly Station from 7.30am-9.30am, Lucozade and its brand ambassador Tony McGregor will be handing out the ‘liberating’ out Total Liberation Travel Cards to commuters to help escape the ‘curse of excessive coinage’.
Total Liberation Corporation
“I know better than anyone the irritation caused by having too much coinage,” McGregor said.
“I mean, where are you even supposed to put it? We don’t have to compromise on taste when we drink a can of Lucozade Zero, so why should we compromise on irritations like too much coinage?”
Tickets will be valid for one day and give passengers the opportunity to take one free Dart journey.
For those passers-by who are not taking the Dart, McGregor will be offering a limited ‘cash for coins’ service, providing notes in exchange for the equivalent in loose change.
The Total Liberation Corporation’s mission is to liberate the people of Ireland from ‘all of life’s little woes’.
The group said that it is accepting suggestions for which of life’s annoyances it should tackle next via social media using #TotalLiberationCorporation.
© 2018 Checkout – your source for the latest Irish retail news. Article by Aidan O’Sullivan. Click subscribe to sign up for the Checkout print edition.