Drinks

O’Hara’s Launches Freebird IPA And Blues Festival Sponsorship

Craft brewery, O’Hara’s has launched the latest edition to its range, Freebird, a white IPA, while announcing its sponsorship of this year&rsqu...

Diageo Brings DrinkIQ Platform To Guinness Storehouse

Diageo Chief Executive Ivan Menezes has launched the new DrinkIQ interactive experience at the Guinness Storehouse at St. James Gate in Dublin....

Irish Distillers Sells Paddy Irish Whiskey To Sazerac

Irish Distillers has signed and completed a deal to sell Paddy Irish Whiskey to US drinks firm, Sazerac. The value of the transaction has not been discl...

New Government Plans To Introduce 'Sugar Tax’ On Drinks

The Government is set to introduce a levy on sugary drinks, according to the Programme for Government published this week. The document confirms the Dep...

C&C Group Reports FY2016 Earnings Decline Of 10%

C&C Group has reported a decline in earnings of 10% for the 12 months ending 29 February 2016, in line with a Trading Update issued in March. It...

McGuigan Wines Launches New Founder's Range

McGuigan Wines has launched its Founder’s Series – a trio of limited production wines created to be ideal for entertaining, and to pay homage t...

C&C Group Signs Deal For China Distribution

C&C Group has signed a new three–year distribution agreement with Vandergeeten for the distribution of its Tennent’s portfolio in China...

Complaint Against Conor McGregor Budweiser Ad Upheld By ASAI

The Advertising Standards Agency of Ireland has upheld a complaint made against a Budweiser ad featuring Irish mixed martial artist, Conor McGregor, conclu...