Repak has released the results of its first ever national Recycling Knowledge Audit, revealing gaps in public knowledge as to how to segregate waste correctly.
The organisation conducted the survey of over 2,000 people – twice the size of a typical national survey – as Ireland faces the ticking clock of EU recycling targets.
Some 88% of respondents believe they are doing a good job with their recycling, yet only 53% could accurately identify what can actually be recycled.
As a result of this revelation, Repak’s clean, Dry and Loose Campaign is calling on everyone – households and businesses – to step up and sort out their recycling habits.
Despite some 30% of participants marking themselves 10 out of 10 in recycling knowledge, the average national score was 64% – a C2 rather than an A1.
Findings include just 29% knowing that bleach bottles are to be empty with the lid on when placed in the recycling bin, 41% disposing of cereal boxes by separating the box and the bag, flattening the box and placing both in the recycling bin, and only 43% currently identified deodorant cans as recyclable items.
The audit also found that although homes have embrace a three-bin system for recycling – general waste, organic waste, recycling – workplaces fell short, with some 40% of respondents saying their place of work lacks the system.
With commercial recycling down by 12,892 tonnes in 2023, Repak is calling for stricter enforcement and a nationwide commitment to proper waste segregation infrastructure.
While better public education is key, however, Repak stresses that responsibility does not lie solely with consumers.
The audit findings have prompted a renewed call for improved commercial recycling infrastructure and enhanced recycling capacity.
‘A 100% Game’
Reflecting on the findings, the chief executive of Repak Zoë Kavanagh said, “Our Recycling Knowledge Audit has revealed a significant gap between perceived recycling knowledge and the reality of recycling practices across Ireland.
“While many believe they’re doing the right thing, a national average score of 64% shows that we are not where we need to be – recycling is a 100% game.
“Education is crucial to ensure the public understands what can and cannot be recycled, but this is only one part of the solution.
“The answer doesn’t rest solely with households; however, our commercial infrastructure, particularly the three-bin system, also needs greater adoption.
“We must enhance recycling capacity and improve infrastructure across the board.
“These efforts are all interconnected, and consumer education plays a pivotal role.”
Kavanagh concluded, “Addressing these broader issues is essential if we are to meet our targets and become the most sorted country in the EU.”
Recycling starts with understanding the basics – clean, dry, loose – and Repak is encouraging the public to take steps to make Ireland the 'most sorted' country in Europe.
More tips and tricks are available at www.repak.ie.
Read More: Repak Members Surpass 2030 EU Targets – 2023 Repak Annual Report
