Weekly Round Up, May 6, 2015

By Steve Wynne-Jones
Weekly Round Up, May 6, 2015

Nama is reportedly set to sell loans formerly linked to developer Joe O'Reilly, which include the Dundrum Town Centre shopping complex. According to The Sunday Times, the portfolio of loans, called Project Jewel, could be launched on the market in June. The portfolio contains loans with a combined value of around €2 billion.

Chewing gum brand Extra will launch a new campaign, ‘Winning Smiles’ on 18 May with the Irish Dental Association, offering consumers the chance to win €50 by texting their smiles. The campaign will be supported by in-store exclusive prizes and a multichannel marketing plan.

Heineken brand Desperados has unveiled its new visual identity in Ireland, dubbed ‘Way of the Desperados’. The marketing platform includes posters featuring black and white photography on striking backgrounds and shareable videos. Later this year, a campaign will be launched to inspire fans to live the ‘Way of the Desperados’.

Fyffes has announced it is on track to reach its 2015 targets, following the release of financial data showing a strong start to the year. The fruit giant expects EBITDA for the year to be between €44 million and €50 million and adjusted earnings per share to be in the range of 10c to 11.8c.

Xtra-vision DVD vending machines are set to be installed in SuperValu and Centra stores in areas that have no Xtra-vision stores, as part of a new initiative. The announcement is an extension of a previous rollout that saw 20 such vending machines rolled out in Leinster stores.

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Aldi has confirmed it will once again sponsor the All Ireland Irish Angus Bull Calf Championship at The Iverk Show, which is set to have a total prize fund of €17,500. The 2015 contest will take place on the 22nd of August at the Showground in Piltown, Kilkenny.

The Belfast Telegraph reports that Lidl will expand its business in the ailing Connswater shopping centre, creating up to 15 jobs. The expanded supermarket will take over the former JJB Sports, Halfords and Carpetright stores, all victims of a fire last year.

One4All has announced details about the 'Shop4Crumlin' campaign, a week-long initiative (9-17 May) that will see the shopping voucher group donate 50c for every purchase made with a One4All card to Our Lady's Children's Hospital Crumlin.

Irish pharmacy group Mulligans has opened the nation’s first drive-through pharmacy in Waterford City. Customers will be able to order their prescriptions by call or text to be picked up at the store’s drive-through kiosk.

Tesco's F&F Signature collection has launched its first budget price wedding dress onto the UK market, with a long cream and lace number costing just £80. It features a bandeau structure, sheer lace yoke and cap sleeves.

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The Small Firms Association (SFA) has called for the national minimum wage to be frozen at its current rate for three year, citing the need to keep labour costs low to support SME and economic recovery.

The Burren Food Trail has been named as one of the four Irish finalists for this year's European Destination of Excellence (EDEN) competition with tourism and local gastronomy as the theme, by Fáilte Ireland.

Gas supplier Vayu Energy has signed a deal with C&C Group, adding C&C's production sites in Glasgow and Somerset to Vayu’s existing gas and electricity supply arrangements with C&C in Ireland.

A report by Euromonitor International reports the global packaged food industry will grow by 2.4% to reach $2.9 trillion in 2019. The research also shows that 20% of packaged foods sold are sweet snacks, and that the US is the biggest gluten free market in the world, followed by Italy.

© 2015 - Checkout Magazine by Stephen Wynne-Jones

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