Aldi Ireland has announced that it will be returning to the National Ploughing Championships when the event makes its long-awaited return to Ratheniska, Co. Laois from 20 - 22 September.
Anna May McHugh, managing director of the National Ploughing Association, said, "After three long years, we are anticipating bigger crowds than ever and look forward to welcoming everyone to Ratheniska for what promises to be an unforgettable three days.”
Aldi's Programme
Over the course of the three-day festival, Aldi highlighted that it will present a programme that will include cooking demonstrations, musical performances, special guests and much more.
Chef, author, and Aldi ambassador Catherine Fulvio will be on hand to lead cooking demonstrations alongside some of Aldi's suppliers.
Entertainment will be provided by country music star Mike Denver, the discounter noted.
Broadcaster Síle Seoige will serve as MC for the three days and will also host the semi-finals and final of the National Brown Bread Baking Competition, which is sponsored by Aldi in conjunction with the National Ploughing Association and Irish Countrywomen’s Association.
'Bigger And Better'
Speaking about this year’s festival, John Curtin, group buying director, Aldi, said, “As one of the standout events on the Irish calendar, its absence was keenly felt over the last few years, and we have no doubt that this year’s event is going to be bigger and better than ever. We can’t wait to welcome visitors to the marquee and treat them to three days of top-class entertainment for the whole family to enjoy.”
“Moreover, we look forward to showcasing products from ALDI’s award-winning range as well as announcing the winners of this year’s Grow with Aldi programme. We are passionate about Irish produce and look forward to using this incredible platform at the National Ploughing Championships to shine a light on our suppliers and the delicious food that can be found in ALDI stores nationwide.”
© 2022 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more retail news, click here. Click subscribe to sign up for the Checkout print edition.
