FoodCloud has seen a 50% decrease in surplus food donations from supermarkets as a result of stockpiling and it foresees an unprecedented shift in the need for food across communities in Ireland.
In light of this, the social enterprise that redistributes surplus food to communities in need, is launching an emergency food and funding appeal to aid their charity partners in distributing food parcels.
The demand for FoodCloud's services has increased in recent weeks with the spread of Covid-19.
Pressure has been put on FoodCloud's resources as 40% of their community partners are closing due to reduced availability of volunteers.
“Our emergency response efforts will be in addition to our day-to-day activities and we are now appealing for food and funding support to meet the growing demand," said Iseult Ward, CEO of FoodCloud.
"We are preparing to meet the additional demand for food parcels by establishing new strategic partnerships with community organisations that will support the ever-changing needs of individual communities across Ireland."
Through these partnerships, we are accelerating our support of families whose children normally get free school meals, the elderly with underlying health conditions and those who need to self-isolate,” she added.
Increased Numbers Need Support
According to recent ESRI reports, up to 300,000 people could lose their jobs in Ireland in the coming weeks, increasing the number of individuals and families who will need support.
In order to help those in need, FoodCloud said that it has been working closely with the food industry to secure a consistent supply of ambient food and essential products.
The group said that it is collaborating with its network of community organisations, to create an infrastructure that can deliver the food directly to the households that need it.
Therefore, the social enterprise is seeking food donations from the food business industry to make up food parcels that FoodCloud's charity partners can deliver directly to people in need.
FoodCloud is also looking for financial support to manage the increased operational warehouse costs and the logistic costs of the additional services.
© 2020 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. Click sign-up to subscribe to Checkout.
