Lidl Ireland has today announced the launch of its exclusive pop-up beauty salon – Doop by Lidl – which will showcase the first in a brand-new line of luxury-inspired beauty and skincare products.
From 20 March, shoppers can enjoy a beauty aisle makeover with the launch of a brand-new line of products inspired by big-name brands such as K18, Drunk Elephant and Sol de Janeiro.
Formulated to match the quality of iconic luxury brands, Lidl’s new beauty range will offer great products for prices starting at €1.99.
Ahead of the new range hitting stores, Dublin shoppers can try the products at a pop-up beauty salon at No. 5 Andrew Street, in Dublin’s city centre.
Doop by Lidl will be open to the public for appointments on Friday 7 and Saturday 8 March, with treatments starting at €10 and 100% of booking sales going to Lidl Ireland’s charity partner, Family Carers Ireland (FCI).
Salon-goers can choose from a range of treatments, including a scalp spa, a natural beauty facial, or a flawless-skin facial, with all treatments including a hand massage and body spritz, to leave attendees looking and feeling fresh.
Clients visiting Doop by Lidl can also step into the Ár Ocean room, showcasing Lidl’s own-brand skincare range, after their treatments.
They can also re-energise in the Glow Room, which demonstrates Lidl’s Marbella Glow tanning range, for a sun-kissed look.
‘Affordable Alternatives’
Speaking about her upcoming attendance at the opening of the salon, singer-songwriter Una Healy said, “I was so excited when I was told about Lidl’s pop-up beauty salon, Doop by Lidl, and celebrating a new range of ‘luxury inspired’ beauty products coming to stores.
“Lidl’s aim is to make beauty products more accessible to everyone.
“It’s great to see more affordable alternatives to big-brand products I’d use every day, and instead start incorporating these new products into my daily routine.
“What I also love is how easy these products are to pick up when doing the weekly shop at Lidl – you don’t have to trek to the city centre or wait for an online order.
“Lidl have made shopping for beauty products so much easier.”
Tickets for the pop-up are now available to purchase on Eventbrite.
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