Lidl Ireland officially opened the doors of its newest store in Ballysimon this morning, bringing the store network to six in Limerick and 183 across Ireland.
Limerick Ladies Gaelic Footballer Yvonne Lee joined the store team this morning to cut the ribbon and let in the queuing crowds, who were eager to be the first shoppers in the new store.
As well as opening day entertainment and middle aisle offers, queuing customers got the chance to take part in a lucky dip and win a share of €1,00 worth of shopping vouchers to spend in-store.
The opening also featured tasty in-store sampling as part of the celebrations.
Representatives from local charity Milford Hospice were also in attendance to receive a donation of €1,000 in Lidl vouchers from the Ballysimon store team.
As part of the retailer’s ongoing commitment to supporting Ladies Gaelic Football, members from the local LGFA club Claughaun GAA also received a special donation of Lidl-sponsored training jerseys.
Store
Located off the Groody Road, beside Limerick Educated Together Secondary School and the new Bon Secours Hospital which is under construction, the new store has created 30 permanent jobs for the area.
Reflecting the retailer’s established ‘concept’ design, Lidl Ballysimon features a spacious shop floor with wide aisles, self-service checkouts, two Deposit Return Scheme (DRS) machines and long tills, as well as an in-store bakery and off-licence.
Externally, the store benefits from regenerative landscaping and a spacious customer car park with dedicated EV charging spaces.
Sustainability is at the core of the new store, with the retailer’s concept incorporating an ISO 50001-certified energy management system, high-performing energy efficient technologies and dedicated EV charging spaces, as well as PV solar panels to reduce carbon emissions and support Lidl’s ambitions to achieve net-zero by 2050.
‘Really Positive’
Speaking at the opening of the store, the Ballysimon store manager Shane Porter said, “We’re delighted to finally open the doors to Lidl Ballysimon this morning and welcome customers to experience the brand-new store with wide aisles, self-service checkouts and a bakery area with freshly baked breads and pastries, one of Lidl’s most popular features.
“The local community have been really positive about the new store and today’s turnout shows that.
“The team have been working really hard behind the scenes to get the store up and running.
“We look forward to welcoming shoppers now we are open, and local customers can benefit from high-quality products at market-leading prices.”
Limerick LGFA player Yvonne Lee said, “I’m delighted to officially open Lidl’s newest store in Limerick today.
“The atmosphere here this morning in Ballysimon has been fantastic. It’s great to see local shoppers out enjoying the new store and picking up the opening day bargains.
“It’s a great boost for the area – I’d encourage everyone to come down and check out the store.”
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