As part of its year-long 60th-anniversary celebrations, SPAR has announced that it has joined forces with the Thomas Ennis Group to open a pop-up shop at Johnson Place in Dublin 2.
The doors opened on Thursday 8 June, with the new store taking just two weeks to build.
According to the retailer, the new venture represents an innovative approach to business development, as it provides a short-term viable commercial venture in an unused premises, coupled with the ability to get up and running in a very short lead-in time.
The fit-out of the store was expedited through taking a plug-and-play approach, facilitating the retailer to set up quickly while promoting an ethos of recycling and eco-consciousness, SPAR explained.
Vintage Decor
The external fascia of the store is a replica of the original 1963 SPAR sign.
The inside of the store has been fitted out with a retro theme, complete with throwbacks to SPAR’s origins, including a collage mural of 1960s imagery alongside vinyl records and pop art, as part of the decor.
As witnessed many times over the past six decades, this venture is ‘very much in keeping with SPAR and BWG Foods’ heritage in championing the entrepreneurial spirit of their independent retailers, and this pop-up store is an example of retailing innovation at its finest.’
The Thomas Ennis Group currently has a number of award-winning Spar stores in Dublin’s city centre.
Read More: Keeping The SPAR Brand In The Family For 60 Years
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