Spar has announced that it is celebrating its 60th anniversary in Ireland by launching a €60,000 Community Fund with brand ambassador and Olympic gold medallist Kellie Harrington.
For 60 years, Spar retailers have served the communities in which they are rooted, and the new initiative will see Spar invest €60,000 back into local communities, to drive positive change and impact.
Through the initiative, six local community clubs, groups or programmes will be rewarded with €10,000 each, along with the chance to meet Olympic champion Harrington and take her on in a fun series of challenges.
‘Massive Boost’
Launching the Spar 60th Community Fund, brand ambassador Harrington said, “The Spar 60th Community Fund is a massive boost to what is a project that I’m really passionate about.
“Community means as much to me as it does to Spar, and I am delighted to once again be involved in boosting funds to people, clubs and programmes across Ireland who are bringing that sense of community and pride to where they live.
“I am really looking forward to meeting the winning clubs this summer and would encourage everyone to enter, from dance clubs to youth groups and retirement homes. The Spar 60th Community Fund is open to everyone, and it’s a great way of giving back in a meaningful way and seeing vital community work both acknowledged and rewarded.”
This campaign builds on Spar’s established Community Fund initiative, which was launched in December 2021.
Read More: Spar And Kellie Harrington Visit Some Of Ireland’s Most Deserving Community Groups
How To Apply
Spar and Harrington are inviting all community groups to apply for a chance to win.
Applications will open on 27 March and close on 30 April.
Colin Donnelly, sales director, Spar, commented on the announcement, saying, “For 60 years, Spar have been proud to serve local communities around the country.
“The Spar 60th Community Fund is just one of the many initiatives we are launching this year, to celebrate our anniversary, and it allows us to continue our ongoing work of rewarding and acknowledging the communities Spar is embedded in.”
Spar announced a partnership with Harrington in November of 2021, supporting her journey to the Summer Olympics in Paris in 2024.
To find out more about the Spar 60th Community Fund and other initiatives taking place this year, marking Spar’s 60 years in Ireland, visit Spar.ie and keep an eye on Spar’s social-media channels.
Read More: Brand Ambassador, Spar: Kellie Harrington Olympic Champion
© 2023 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more retail news, click here. Click subscribe to sign up for the Checkout print edition.
