SuperValu has predicted that the retailer will sell one million punnets of its Signature Tastes raspberries during the summer months.
For more than 30 years, SuperValu’s Signature Tastes raspberries have had a constant place in customers’ shopping trolleys.
The popular fruit is now on sale in SuperValu stores around the country.
Produced from the premium Maravilla raspberry type, which has been recognised around the world for taste and quality, the Signature Tastes raspberries are full of flavour, which is sure to satisfy cravings this summer.
SuperValu has long promoted the importance of natural and local foods, and recently crowned the winning school of its ‘Let’s GROW’ initiative, in collaboration with GIY.
Following the announcement of Nagle-Rice National School, in Killorglin, Co. Kerry, as the winner, SuperValu’s interim managing director, Luke Hanlon, said, “Our recent customer research shows that 88% of Irish adults agree that supermarkets have an important role in teaching children the importance of fresh, seasonal products.”
Prior to announcing the winner, joint research from the retailer and GIY found that 80% of Irish children are consuming fruit and vegetables daily.
It also found that 63% are achieving the recommended daily allowance.
The announcement that the retailer expects to sell one million punnets of raspberries shows the continued importance of healthy, fresh food to Irish shoppers.
SuperValu serves over 2.7 million customers every week at its 221 stores nationwide.
Together with its retail partners, SuperValu employs approximately 16,000 colleagues, making it one of Ireland’s largest private-sector employers.
SuperValu continues to source locally wherever possible and helps sustain 30,000 jobs in the Irish economy.
Read More: SuperValu And GIY’s ‘Let’s GROW’ 2024 Winner Announced
