Tesco Ireland Reveals Most Popular Products Of 2024

By Sarah O'Sullivan
Tesco Ireland Reveals Most Popular Products Of 2024

Tesco Ireland has revealed what was top of the shops in 2024, as it announced that it was giving customers double Clubcard points on qualifying purchases for the month of January.

To celebrate the new year, the retailer is offering Clubcard users double points when they scan their Clubcard at the checkout or use it through the Tesco app until 31 January, so they can earn two points for every €1 spent.

Adding to the excitement, the retailer launched Clubcard Unpacked 2024, allowing shoppers to get a personalised look at their habits and see how much they have saved in the past year.

With this new data, Tesco has revealed the most-shopped items of 2024 for Irish customers.

Top Items In 2024

Tesco Fresh Milk 2-Litre topped the charts as the most-purchased item in 2024, following the popularity of Tesco’s milk options last year.

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Tesco Full-Fat Milk 3-Litre took the number-five spot.

Social-media trends influenced shopper habits, as Tesco Whole Cucumber came in at number two, following Logan Moffat’s viral TikTok cucumber salad recipe.

Shoppers also seem to have enjoyed a health-conscious 2024, with fruit rounding out the top five, as seen on the full list:

  1. Tesco Fresh Milk 2-Litre
  2. Tesco Whole Cucumber
  3. Tesco Blueberry 150g
  4. Tesco Strawberry 227g
  5. Tesco Full-Fat Milk 3-Litre

When it came to the famous Tesco meal deal, there was a winning combination.

The top combo was the Southern Fried Chicken BBQ Slaw Wrap, Tayto Cheese & Onion Crisps, and a Coca-Cola Zero Sugar soft drink.

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Clubcard Unpacked

Clubcard Unpacked is available to members through the Clubcard section of the Tesco Ireland app, and it includes a look at people’s top three most-shopped items, favourite aisle, and most-loved Reward Partners.

Fans of the Tesco meal deal will also be able to compare their go-to to the nation’s favourite.

Shoppers who haven’t spent points in the past year will also be shown how to get the most value from them, such as exchanging points for vouchers or using them on Clubcard Reward Partner experiences.

Read More: Thanks Plants Launches Meal Pots In Tesco Ireland

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