The fifth annual Shopper Marketing Conference is set to take place in Dublin’s Guinness Storehouse, on the morning of Tuesday, September 29th.
Held by shopper marketing specialists Visualise, the conference has become a key event for brand manufacturers, retailers and all agencies involved in marketing consumer goods in Ireland.
This year, the Shopper Marketing Conference will be MC’d by Ken Hughes, Europe’s leading consumer and shopper behviouralist and a global thought leader in shopper psychology and retail strategy.
Speakers on the day also include Ray Kelly, marketing director at Musgrave Retail Partners Ireland, who will discuss insights on shopper marketing at one of Ireland’s leading retail groups, and Tim Ryan, marketing controller at Glanbia Consumer Foods, who recently led the successful launch of Avonmore Protein Milk.
In addition, Stephen Rust, CEO of engage Consultants, will share findings from his firm’s recent wide-ranging study on the State of Shopper Marketing in Ireland. With over 15 years of experience in delivering and embedding consumer and shopper insights, Rust was named ‘Marketing Consultant of the Year' at the 2014 Chartered Institute Marketing Excellence Awards.
General manager of Visualise, Eoghan Phelan will also be sharing some thoughts on effective shopper engagement, while also providing real-world examples from some of Visualise’ recent work in the Irish market.
For more information, please visit www.visualise.ie or call 01 281 4847
© 2015 - Checkout Magazine by Jenny Whelan.
