Empathy Research

One Fifth Of Irish Adults Bakes Once A Week

Home baking continues to be popular amongst adults with 1 in 5 (20%) claiming to bake at least once a week, although there hasn’t been any increase i...

Summer Disrupts A Third Of Adults Healthy Routine, Research Shows

A third of Irish adults claim summer disrupts their healthy routine, according to recent research conducted by Empathy Research on behalf of Centra as part...

Almost Two Thirds Of Irish Adults Purchase Deodorant Monthly

Deodorant is one of the most frequently purchased personal care items amongst adults with almost two thirds (63%) claiming to purchase once a month or more...

Majority Of Owners Feed Their Cats Solely On Cat Food

7 in 10 (70%) cat owners will feed their cat solely on cat food, while almost a quarter (24%) feed them a mixture of both cat food and leftovers, while the...

Most Irish Parents Opt For Stores That Offer Discounts

Almost 7 in 10 (69%) parents of children aged under 4, deem it very important that the grocery store they use most often have discounts and offers availabl...

Over 8 In 10 Reviews 'Best Before' Date Before Purchasing Products

When it comes to the type of information being reviewed by customers before purchasing everyday grocery items, just over 8 in 10 (82%) will review the &ldq...

Almost A Quarter Of Irish Adults Buy A Lasagne Kit Monthly

Almost a quarter (22%) of adults claim to purchase lasagne kits once a month or more often, this puts the purchase of lasagne kits in line with the purchas...

Sizable Cohort Of Adults Drink Rosé Frequently

While other types of wine may be more popular, in terms of frequency and volume of consumption, there is still a relatively sizeable cohort of adults who a...