Heineken

Diageo May Consider Selling Guinness: Reports

Drinks giant Diageo could sell off its iconic Guinness brand, along with its other beer brands, in a potential €10 billion offload, according to Irela...

Heineken And Shane Horgan Surprise Tesco Shoppers With Haka Challenge

Heineken and Tesco, with the help of former rugby player Shane Horgan, have been putting their shoppers to the test, to see what they would do when their t...

Heineken First-Half Sales Beat Estimates On New Products

Heineken NV, the world’s third-largest brewer, reported first-half sales that beat analysts’ estimates, as it introduced more products to drive...

Heineken To Premier New 'Extracold' Bottles In Paris

Heineken International is to premier its new “Extracold” bottle today (2 July) in Paris – a new packaging innovation which allows the wor...

Kinetic Breaks Down Its Orchard Thieves Campaign

To launch Heineken’s new cider brand, Orchard Thieves, Out of Home advertising agency Kinetic, with support from Starcom and creative from Rothco, de...

C&C Boss 'Not Concerned' With Launch Of Orchard Thieves

C&C Group chief executive Stephen Glancey has said that he remains confident that Bulmers drinkers will remain loyal to the brand, despite the high...

Heineken Secures Pouring Rights At Kingspan Stadium

Heineken has agreed a five-year contract with Ulster Rugby, securing its place as the official Pouring Rights Partner at Kingspan Stadium in Belfast until...

Heineken Introduces Orchard Thieves Cider

Heineken has introduced its new cider, Orchard Thieves, along with a #BeBold marketing campaign that invites fans to try to ‘thieve a pint&rsquo...

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