Just Eat Ireland will be pausing its Dublin delivery service for one hour, from 11am to 12pm, on Saturday 29 June, to encourage customers to go out and celebrate Pride.
Following the pause, 50c from every order made between 12pm on Saturday 29 and midnight on Sunday 30 June will be donated to Outhouse LGBTQ+ Centre.
Outhouse is a charity dedicated to supporting the people, spaces and issues important to the LGBTQ+ community and improving its members’ quality of life.
Just Eat announced today that it has partnered with the charity as the Dublin Pride Festival prepares to stage its historic 50th annual parade.
First Time Attending
The food delivery service has also conducted research into how members of the LGBTQ+ community feel about going out to celebrate, with 14% of the 118 people polled saying that they have attended Dublin Pride celebrations for over ten years now.
It also found that 29% plan to join the festivities for the first time on Saturday.
Just Eat will be joining that 29% at the company’s first Dublin Pride, sponsoring the festival and bringing its restaurant partners, Chimac and Urban Health, to the Dublin Pride Food Village.
The food village will be in operation from 12pm to 6pm in Merrion Square, with Just Eat encouraging the public to check it out as it pauses deliveries.
Sponsorship of Dublin Pride is just one of a series of initiatives by Just Eat to show further support for the LGBTQ+ community, more of which will be revealed in the coming weeks.
As Just Eat users will have 50c from their order donated to Outhouse LGBTQ+, those attending the food village will have the option to tap and donate €1, €3 or €5 to the charity.
‘Truly Belong’
Speaking about the announcements, the managing director of Just Eat Ireland, Amanda Roche-Kelly, said, “At Just Eat, we’re passionate about promoting a culture where every person feels they truly belong.
“That’s why we want to show up for the LGBTQ+ community meaningfully, by partnering with the festival and giving people the opportunity to pause for Pride and join the celebrations in a special way.
“We are also delighted to be working with Outhouse LGBTQ+ Centre, a centre that does incredible work to support the community.
“In addition to the Dublin Pride initiatives, we will be working with Outhouse LGBTQ+ Centre on several campaigns in the coming months and look forward to announcing more details of those very soon.”
The chief executive of Outhouse LGBTQ+ Centre, Oisín O’Reilly, added, “We are so proud to welcome Just Eat into our community.
“Having such a recognised brand help drive conversation around the importance of making Ireland an inclusive society is critical to achieving it.
“Dublin Pride is an incredibly important occasion, and Just Eat’s efforts to enable as many people to celebrate as possible, by pausing its Dublin delivery service, is a leading example to follow.”
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