Luke Reaper has been appointed Deputy Managing Director of independent research agency, Behaviour & Attitudes.
Reaper has 20 years experience in the Irish market research industry and joined B&A as Director and Shareholder in 2008.
He began his career at Lansdowne Market Research and was previously Board Director at TNS mrbi.
He is also a multiple award winning researcher, winning a total of seven Research Excellence Awards from the Marketing Society of Ireland, including the 2011 and 2012 Grand Prix awards.
Reaper will continue to focus on developing and managing existing and new client business at B&A, as well as developing new research systems and techniques.